How to uninstall ReachChoice adware?

Also Known As: Ads by ReachChoice
Type: Mac Virus
Distribution: Moderate
Damage level: Medium

How to remove ReachChoice from Mac?

What is ReachChoice?

ReachChoice supposed to improve browsing experience, however, this app is categorized as adware. It means that its users are being served with various intrusive advertisements. Apps like ReachChoice are categorized as potentially unwanted applications (PUAs) because people tend to download and install them unknowingly, unintentionally. Additionally, adware is a type of software that is often designed to gather various information related to user's browsing habits.

ReachChoice adware

When installed, adware-type applications serve various intrusive ads, usually in forms of coupons, banners, pop-ups, surveys, and so on. It is very common for those ads to redirect people who click them to various untrustworthy, potentially malicious websites. In some cases they execute scripts that are designed to download (or even install) potentially unwanted and/or malicious software. Also, software like ReachChoice is often designed to collect browsing data. To be more precise, it gathers details like IP addresses, addresses of visited web pages, entered search queries, geolocations, and browsing-related information. There is adware that collects not only this kind of information but also sensitive, personal details. Quite often people behind adware (and other PUAs that operate as information tracking tools) sell gathered data to third parties who misuse it to generate revenue. It is worth mentioning that there is always a possibility that data gathered by such PUAs may fall into hands of cyber criminals. By misusing recorded data both developers and third parties put users of adware at risk of various problems relate to browsing safety, online privacy, some of the details may be misused to steal identities. These are the main reasons why any installed adware should be removed from a browser and/or the operating system as soon as possible.

Threat Summary:
Name Ads by ReachChoice
Threat Type Adware, Mac malware, Mac virus
Symptoms Your Mac becomes slower than normal, you see unwanted pop-up ads, you are redirected to dubious websites.
Distribution methods Deceptive pop-up ads, free software installers (bundling), fake Flash Player installers, torrent file downloads.
Damage Internet browser tracking (potential privacy issues), display of unwanted ads, redirects to dubious websites, loss of private information.
Removal

To eliminate Ads by ReachChoice our malware researchers recommend scanning your computer with Combo Cleaner.
▼ Download Combo Cleaner
Free scanner checks if your computer is infected. To remove malware, you have to purchase the full version of Combo Cleaner.

ReachChoice is virtually identical to other software of this type, for example, GlobalAdviseSearch, FocusProvide and EngineFiles. What most apps of this type have in common is that they do not deliver any value (features) and are designed only to display advertisements. Simply said, they are designed only to help their developers to generate revenue. Quite often they do that by gathering browsing data and other information as well. Adware should never be downloaded and installed.

How did ReachChoice install on my computer?

Quite often people download and/or install unwanted apps (adware, browser hijackers and other PUAs) when they are included in various download and/or installation setups as additional offers. This distribution method of potentially unwanted software is called "bundling". As a rule, offers to download and/or install PUAs are mentioned in "Advanced", "Custom" and other similar settings/options of setups of some other software. Not all people check those settings when they download and install programs. It means that they leave them unchanged and by leaving them unchanged they often unknowingly agree to everything that is mentioned in setups (typically, its downloads and/or installation of various PUAs). In some cases PUAs can be unwillingly downloaded and/or installed by clicking deceptive ads that are designed to execute certain scripts.

How to avoid installation of potentially unwanted applications?

We do not recommend to download files and software from unofficial pages, via Peer-to-Peer networks (like torrent clients, eMule), third party downloaders and other similar sources. Third party installers should not be used too. All software should be downloaded from official pages and through direct download links. Also, we advise not to finish any download or installation process without checking settings like "Custom", "Advanced" and declining offers to download and/or install additional, unwanted software. Advertisements that are displayed on questionable pages (e.g., on pages related to gambling, adult dating, pornography) should not be clicked. They can cause redirects to untrustworthy websites and unwanted downloads, installations. If a browser opens shady pages or displays ads by itself, then we recommend to see if there are any suspicious, unwanted apps (extensions, plug-ins or add-ons) installed on it and remove such entries as soon as possible. Programs of this kind that are installed on the operating system should be removed as well. If your computer is already infected with ReachChoice, we recommend running a scan with Combo Cleaner Antivirus for macOS to automatically eliminate this adware.

Pop-up window displayed once ReachChoice installation is over:

pop-up displayed once ReachChoice installation is done

Installation folder and files of ReachChoice adware:

reachchoice adware installation files

Instant automatic removal of Ads by ReachChoice: Manual threat removal might be a lengthy and complicated process that requires advanced computer skills. Combo Cleaner is a professional automatic malware removal tool that is recommended to get rid of Ads by ReachChoice. Download it by clicking the button below:
▼ DOWNLOAD Combo Cleaner for Mac By downloading any software listed on this website you agree to our Privacy Policy and Terms of Use. Free scanner checks if your computer is infected. To remove malware, you have to purchase the full version of Combo Cleaner.

Quick menu:

Video showing how to remove adware and browser hijackers from a Mac computer:

ReachChoice adware removal:

Remove ReachChoice-related potentially unwanted applications from your "Applications" folder:

mac browser hijacker removal from applications folder

Click the Finder icon. In the Finder window, select "Applications". In the applications folder, look for "MPlayerX", "NicePlayer", or other suspicious applications and drag them to the Trash. After removing the potentially unwanted application(s) that cause online ads, scan your Mac for any remaining unwanted components.

Remove ads by reachchoice related files and folders:

Finder go to folder command

Click the Finder icon, from the menu bar. Choose Go, and click Go to Folder...

step1Check for adware-generated files in the /Library/LaunchAgents folder:

removing adware from launch agents folder step 1

In the Go to Folder... bar, type: /Library/LaunchAgents

removing adware from launch agents folder step 2
In the “LaunchAgents” folder, look for any recently-added suspicious files and move them to the Trash. Examples of files generated by adware - “installmac.AppRemoval.plist”, “myppes.download.plist”, “mykotlerino.ltvbit.plist”, “kuklorest.update.plist”, etc. Adware commonly installs several files with the same string.

step2Check for adware generated files in the /Library/Application Support folder:

removing adware from application support folder step 1

In the Go to Folder... bar, type: /Library/Application Support

removing adware from application support folder step 2
In the “Application Support” folder, look for any recently-added suspicious folders. For example, “MplayerX” or “NicePlayer”, and move these folders to the Trash.

step3Check for adware-generated files in the ~/Library/LaunchAgents folder:

removing adware from ~launch agents folder step 1


In the Go to Folder bar, type: ~/Library/LaunchAgents

removing adware from ~launch agents folder step 2

In the “LaunchAgents” folder, look for any recently-added suspicious files and move them to the Trash. Examples of files generated by adware - “installmac.AppRemoval.plist”, “myppes.download.plist”, “mykotlerino.ltvbit.plist”, “kuklorest.update.plist”, etc. Adware commonly installs several files with the same string.

step4Check for adware-generated files in the /Library/LaunchDaemons folder:

removing adware from launch daemons folder step 1
In the Go to Folder... bar, type: /Library/LaunchDaemons

removing adware from launch daemons folder step 2
In the “LaunchDaemons” folder, look for recently-added suspicious files. For example “com.aoudad.net-preferences.plist”, “com.myppes.net-preferences.plist”, "com.kuklorest.net-preferences.plist”, “com.avickUpd.plist”, etc., and move them to the Trash.

step 5 Scan your Mac with Combo Cleaner:

If you have followed all the steps in the correct order you Mac should be clean of infections. To be sure your system is not infected run a scan with Combo Cleaner Antivirus. Download it HERE. After downloading the file double click combocleaner.dmg installer, in the opened window drag and drop Combo Cleaner icon on top of the Applications icon. Now open your launchpad and click on the Combo Cleaner icon. Wait until Combo Cleaner updates it's virus definition database and click "Start Combo Scan" button.

scan-with-combo-cleaner-1

Combo Cleaner will scan your Mac for malware infections. If the antivirus scan displays "no threats found" - this means that you can continue with the removal guide, otherwise it's recommended to remove any found infections before continuing.

scan-with-combo-cleaner-2

After removing files and folders generated by the adware, continue to remove rogue extensions from your Internet browsers.

Ads by ReachChoice removal from Internet browsers:

safari browser iconRemove malicious extensions from Safari:

Remove ads by reachchoice related Safari extensions:

safari browser preferences

Open Safari browser, from the menu bar, select "Safari" and click "Preferences...".

safari extensions window

In the preferences window, select "Extensions" and look for any recently-installed suspicious extensions. When located, click the "Uninstall" button next to it/them. Note that you can safely uninstall all extensions from your Safari browser - none are crucial for normal browser operation.

  • If you continue to have problems with browser redirects and unwanted advertisements - Reset Safari.

firefox browser iconRemove malicious plug-ins from Mozilla Firefox:

Remove ads by reachchoice related Mozilla Firefox add-ons:

accessing mozilla firefox add-ons

Open your Mozilla Firefox browser. At the top right corner of the screen, click the "Open Menu" (three horizontal lines) button. From the opened menu, choose "Add-ons".

removing malicious add-ons from mozilla firefox

Choose the "Extensions" tab and look for any recently-installed suspicious add-ons. When located, click the "Remove" button next to it/them. Note that you can safely uninstall all extensions from your Mozilla Firefox browser - none are crucial for normal browser operation.

  • If you continue to have problems with browser redirects and unwanted advertisements - Reset Mozilla Firefox.

chrome-browser-iconRemove malicious extensions from Google Chrome:

Remove ads by reachchoice related Google Chrome add-ons:

removing malicious google chrome extensions step 1

Open Google Chrome and click the "Chrome menu" (three horizontal lines) button located in the top-right corner of the browser window. From the drop-down menu, choose "More Tools" and select "Extensions".

removing malicious Google Chrome extensions step 2

In the "Extensions" window, look for any recently-installed suspicious add-ons. When located, click the "Trash" button next to it/them. Note that you can safely uninstall all extensions from your Google Chrome browser - none are crucial for normal browser operation.

  • If you continue to have problems with browser redirects and unwanted advertisements - Reset Google Chrome.

About the author:

Tomas Meskauskas

Tomas Meskauskas - expert security researcher, professional malware analyst.

I am passionate about computer security and technology. I have an experience of over 10 years working in various companies related to computer technical issue solving and Internet security. I have been working as an author and editor for pcrisk.com since 2010. Follow me on Twitter and LinkedIn to stay informed about the latest online security threats. Contact Tomas Meskauskas.

PCrisk security portal is brought by a company RCS LT. Joined forces of security researchers help educate computer users about the latest online security threats. More information about the company RCS LT.

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Malware activity

Global malware activity level today:

Medium threat activity

Increased attack rate of infections detected within the last 24 hours.

QR Code
Ads by ReachChoice QR code
A QR code (Quick Response Code) is a machine-readable code which stores URLs and other information. This code can be read using a camera on a smartphone or a tablet. Scan this QR code to have an easy access removal guide of Ads by ReachChoice on your mobile device.
We Recommend:

Get rid of Ads by ReachChoice today:

▼ REMOVE IT NOW with Combo Cleaner for Mac

Platform: macOS

Editors' Rating for Combo Cleaner:
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Free scanner checks if your computer is infected. To remove malware, you have to purchase the full version of Combo Cleaner.